BALM THEORY™

The Science of Smooth, Glossy, Stable Lip Balms

A Formulation Guide by Beauty Chemist Bri Muhammad

If you’ve ever wondered why some lip balms glide like butter while others feel waxy, grainy, or melt in your bag this guide is your answer.

Balm Theory™ takes you inside the lab to uncover the chemistry behind high-performing, stable, sensory-balanced lip balms. Written by beauty chemist and educator Bri Muhammad, this guide breaks down the exact science behind glide, shine, firmness, meltability, and stability in a fun, easy-to-understand format.

Whether you’re a beauty founder, formulator, DIY enthusiast, student, or creative chemist in the making this guide will help you finally understand what makes a balm feel luxurious, glossy, creamy, matte, firm, or buttery-soft.

🧪 WHAT YOU’LL LEARN

✔ The Lip Balm Matrix™ (waxes • butters • oils)
✔ Why balms become grainy + how to fix it
✔ Melting point science for stable balm textures
✔ How to design buttery, glossy, or matte finishes
✔ The exact temperature curves for smooth results
✔ How to evaluate texture like a real cosmetic chemist
✔ How to troubleshoot firmness, glide, shine, and stability
✔ Beginner-friendly 100g formula + 3 texture variations
✔ Professional founder tips (sourcing, scaling, climate testing, safety)

📘 WHAT’S INSIDE

• Step-by-step formula map (melt → cool → pour → set)

• Sensory Testing Scorecard

• Texture Mood Boards

• Formulator’s Toolkit (your essential equipment list)

• Ingredient Role Table (who does what in your balm)

• Real lab stories + examples

• A clean, beautifully designed 10+ page PDF

• Instant download delivered via email

✨ WHY THIS GUIDE MATTERS

Most lip balm tutorials only show you how to make a balm.

This guide teaches you WHY each decision matters.

You’ll learn the same texture chemistry used by cosmetic labs around the world—explained simply, clearly, and with the creativity Bri is known for.

You’ll finish this guide with:
🧠 better understanding
💄 better formulas
🛠 better technique
✨ better products

💻 PERFECT FOR:

• Beauty brand founders

• Beginner & intermediate formulators

• DIY makers

• Skincare students & professionals

• Chemist-curious creators

• Anyone tired of grainy, waxy, unstable lip balms

🚀 UPGRADE YOUR SKILLS

Your purchase also includes:
✨ A special invitation to the Lip Balm Texture Mini-Course
✨ Direct links to book 1:1 formulation consultations
✨ Access to GBL’s chemist-approved resources & tools

🔥 INSTANT DIGITAL DOWNLOAD

You’ll receive your PDF immediately after purchase—ready to print, save, or use while formulating.

🌱 SHORT DESCRIPTION (FOR COLLECTION PAGES)

Master the chemistry behind smooth, glossy, stable lip balms with this cosmetic-chemist written guide. Learn texture science, formulation methods, troubleshooting, and complete a beginner-friendly 100g formula + variations.

⭐ HIGHLIGHTS

• Written by a beauty chemist

• Learn how to create smooth, stable, non-grainy balms

• Step-by-step 100g formula included

• Troubleshooting guide for texture issues

• Sensory testing grid for evaluation

• Perfect for founders, formulators & DIYers

• Instant digital download

• Beautifully designed PDF